EFDN launches ‘Show Racism the Red Card’ programme
In collaboration with network members Brentford FC, Chelsea FC, Club Brugge, Ferencvárosi TC, Inter Milan, Rangers FC, SL Benfica, Werder Bremen, and project partner Geef Racisme de Rode Kaart, EFDN launches the Show Racism the Red Card programme.
Show Racism the Red Card (SRtRC) is a 24-month anti-racism and anti-discrimination programme which is based on the proven concept of the Red Card Campaign delivered in the UK, Ireland and the Netherlands. SRtRC utilises the high-profile status of football and football players to help tackle racism in society. The project aims to raise awareness of diversity, foster social cohesion, and reduce physical and verbal violence linked to racism.
Raising awareness and educating young people
The majority of the campaign’s output is an awareness-raising campaign in stadiums and in grassroots clubs. The programme includes the education of young people and adults in schools, workplaces and at events held in football stadiums. Furthermore, EFDN and clubs will produce European media campaigns and organise engaging events to promote equality. The participating clubs will share best practices and will create, adapt or further develop educational resources.
The first of in total six international meetings will be held in London at Stamford Bridge, the home of Chelsea FC, on the 2nd and 3rd of September 2019.