Project details

GNK Dinamo Zagreb


  • In 2019, GNK Dinamo launched the ”Be a true fan – support fair play” campaign
  • Goals: prevention of the use of pyrotechnics, racism, discrimination and hate speech at football matches
  • Promotion of positive behavior and cheering, as well as the fight for equality and diversity
  • Chairty aspect – for each match in which GNK Dinamo is not fined by the competent football authorities (UEFA and CFF), the club allocates a certain amount: HRK 10.000,00 for domestic competition matches and EUR 5.000,00 for UEFA matches.
  • at the end of the first part of the season, HRK 218.000,00 (30.000,00 EUR) was allocated, and the amounts were donated to several organizations:

1. Association of St. Vinko Paulski in the Republic of Croatia / Conference of St. Luise de Marillac in Zagreb – care for the homeless and the installation of a heating system in the charity kitchen in Zagreb

2. Center for education and counseling Sunce – program of sports and fair behavior promotion in children with developmental disabilities

3. Maštara Association – a project to promote nonviolence among children through the development of nonviolent communication

4. Zvončići Association for Children with Developmental Disabilities – a program to prevent violence among children and youth with a focus on children with developmental disabilities

5. Croatian Association of the Blind – a project of a children’s camp for tolerance and prevention of violence with a focus on blind and partially sighted children

6. Ozana Association – a program for the acquisition of knowledge and skills outside the regular educational system, and the promotion of equality, solidarity and
social inclusion of disabled people

7. Jesuit Refugee Service in the Republic of Croatia – a children’s play project that promotes tolerance and acceptance of national, gender, racial, ethnic and other differences

  • At the end of the second part of the season, HRK 48,000.00 was allocated, and this amount will be donated to one or more associations in the upcoming period
  • As part of the “Be a true fan – support fair play” campaign, a picture book and coloring book for children were designed
  • The picture book and coloring book for children in the lower grades of primary school include the story of a charming company that goes to a Dinamo match at the Maksimir Stadium, and at the same time promotes positive behavior and fair, correct and sports cheering.
  • The heroes of the picture book are girls Lea, Ivka and Anja, and boys Marko, Luka and Juraj who, after the match and winning the champion title, thanks to their positive behavior and sports cheering, get the opportunity to meet the Dinamo captain and their idol.
  • At the end of the picture book and coloring book, children can learn more about the basic principles of the International Red Cross and Red Crescent Movement, such as humanity, impartiality, neutrality, independence, voluntariness, unity and universality.
  • The picture book and coloring book can be downloaded in digital format from the website

The second edition of this campaign was launched in July 2022 joined by GNK Dinamo Foundation ”Nema predaje”. The club will allocate funds after every official game in the season 2022-23 (Croatian league, Croatian cup, Croatian Supercup, UEFA competition) for which the club won’t receive financial charges (by Disciplinary bodies) based on following: setting/throwing fireworks, hate speech and racist/discriminatory behaviour of GNK Dinamo supporters. Allocated funds will be donated to Foundation Nema predaje with the aim to help children, disabled people and socially vulnerable groups/organizations.

Aims and goals:

  • Preventing the use of pyrotechnics in a football stadium
  • Creating a safe environment
  • Preventing any kind of health risks for supporters, players, officials and other people
  • Promoting positive atmosphere, especially among the kids
  • Fighting against racism, discrimination and hate speech
  • Raising funds for children, young people and socially vulnerable families
  • Educating new generations about socially acceptable behaviour of supporters
  • Encouraging other clubs to run their own campaigns similar to this one