Project details
Old Firm Alliance North West Youth Programme
The Old Firm Alliance North West Youth Programme provides opportunities for young people to become involved in structured and positive activities that tackle social issues, healthy lifestyles, drug awareness, anti-social behaviour, crime reduction and community development.
As two of the largest sporting institutions in the world, Celtic and Rangers Football Clubs bring unique attributes to the project, engaging with young people who might otherwise reject conventional attempts to interact with them.
Football as a vehicle to deliver powerful messages
The clubs work together using football as a vehicle to deliver powerful messages on healthy lifestyles and develop young people towards becoming positive citizens within their own community.
The programme continues to be a success and has increased participation in physical activity and self-esteem and community spirit in the young people involved. The project has been widely praised by parents, teachers, the police and of course the participants themselves.
We are grateful to Glasgow City Council for their funding support for this programme.
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