The Joy of Moving programme reach its milestone year

27 February 2024

The Joy of Moving programme reach its milestone year

Sheffield United Community Foundation, Derby County Community Trust and many more are proud to celebrate 10 years of the Ferrero social responsibility programme, Joy of Moving, across England and Wales.

During this 10 years, Joy of moving has inspired over 550,000 children to get moving through play, more than 70,000 are set for this academic year, and delivered over 2.5 million hours of learning in hundreds of schools.

Joy of moving is based on a unique methodology, developed by Ferrero alongside independent experts, that encourages children to get active using play as the foundation, whilst helping them to develop key skills, such as motor coordination, creativity, and social skills.

In the UK, it consists in the Move & Learn project and the Joy of moving Festivals, delivered in schools.

“The programme, delivered by our amazing partner and their fantastic Club Community Organisations, inspires children to get moving while playing and having fun. We know that this approach is key to get children engaged and I’m delighted to be able to say that together we have been able to reach over half a million children since our initiative began.”

Charlie Cayton, Director of Corporate Affairs and Communications at Ferrero UK

To learn more about the Joy of Moving programme visit www.joyofmovingresourcehub.co.uk.

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