The European Week of Sport 2015 Brochure
Europeans are not active enough. The European Commission therefore launched a new initative to reverse this trend. #BeActive calls on everyone to be more active, engaged and alert to people’s well-being. Sport and physical activity in all its shapes and forms are unique catalysts to improve daily lives through education, inclusive participation and better health.
The European Week of Sport is an initiative to raise awareness and promote sport and physical activity. European and national events take place in September each year and are designed to encourage and facilitate participation as much as possible.
The European Week of Sport supports the work of many existing initatives by providing a European platform to get involved and #BeActive.
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